From the LunaMetrics blog (a must-read if you are into web analytics), a discussion from various retailers about the shortcomings of web analytics packages. Sad .... very sad. Do web analytics tools fail to meet your expectations? (FYI, I use Google Analytics, MyBlogLog and Sitemeter on my site).
Helping CEOs Understand How Customers Interact With Advertising, Products, Brands, and Channels
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April 3: The Next MineThatData Happy Hour!
Let's go with 8:00pm EDT / 5:00pm PDT, 55 minutes. Send me an email message (kevinh@minethatdata.com) if you want to join us, and I'...
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It is time to find a few smart individuals in the world of e-mail analytics and data mining! And honestly, what follows is a dataset that y...
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It's the story of 2015 among catalogers. "Our housefile performance is reasonable, but our co-op customer acquisition efforts ar...
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Ok, we all know that as we spend more we get more customers, but at an ever-diminishing rate of return. The diminishing rate of return is wh...
Hi Kevin,
ReplyDeleteOn our site we are using Google Analytics and Mint. Mostly end up just using Mint at the moment.
We are also trying out Crazy Egg at the moment which gives some interesting insights into how to adapt your site to be better.
Yep pretty happy. Want to try out Clicktracks as well though!